Looking to boost your resort’s appeal and profitability? Airbag attractions are a proven way to bring in crowds, increase revenue, and offer memorable experiences that keep visitors coming back. Discover how investing in airbag setups like the Tubby Jump and Free-Fall Towers can transform underutilized spaces into high-adrenaline, revenue-generating attractions.
Attract More Visitors with High-Adrenaline Airbag Experiences
As resort owners or park managers, you’re always searching for new, exciting attractions that not only captivate your visitors but also generate consistent revenue. Airbag attractions—like the Tubby Jump, Free-Fall Towers, Drop Slides, and Freestyle Trampolines—have consistently proven to be crowd magnets, offering unforgettable, adrenaline-filled experiences that keep guests coming back for more. These thrilling activities create lasting memories and add a unique edge to your resort.
The Thrill of Airbag Attractions: What They Offer
Airbag attractions are high-adrenaline, yet safe, making them suitable for participants of all ages and skill levels. Imagine the thrill of free-falling from various heights into a soft, secure airbag, or speeding down a slide at 20-30 mph and landing safely. These types of attractions bring a rush of excitement to your park and ensure memorable experiences that visitors love to share on social media.
Our setups—whether it’s a Gladiator Battle Beam, Freestyle Trampoline, or Ninja Warrior Obstacle Course—provide endless fun, ensuring that visitors will stay longer and come back time and time again. With a wide range of customization options, we can fit airbag attractions into spaces of all sizes, allowing you to maximize the use of every square meter of your resort or park.
The ROI Breakdown: How Airbag Attractions Pay Off
Investing in airbag attractions like the Tubby Jump can provide substantial returns within 2-3 years. With flexible ticket pricing ranging from €5 to €10 per jump, and an average of 10 tickets sold per hour, the attraction generates a steady flow of revenue during both peak and slower seasons, maximizing its year-round potential. In the Alps, with its unique mix of winter sports and summer adventure tourism, airbag attractions can operate across two distinct seasons, ensuring a consistent income stream.
Revenue Sources Over 12 Months
Aside from ticket sales, airbag attractions also drive additional revenue through food, drinks, and merchandise sales. In a 12-month period, these attractions have the potential to bring in significant earnings:
- Tickets: 43.3% of total revenue
- Drinks: 16.1%
- Meals: 23.9%
- Goodies: 10.5%
- Photos and videos: 6.2%
Based on these figures, a Tubby Jump attraction could generate a total present value of €157,880. The proximity of a bar, restaurant, and souvenir shop further enhances revenue, as visitors often spend additional money on refreshments and memorabilia after enjoying the experience.
Enhancing the Guest Experience
The success of airbag attractions isn’t just about the jumps—it’s about the overall experience. Features like a jump instructor, good signage, and a well-positioned bar or café can boost guest satisfaction, ensuring a memorable experience that visitors will talk about and share on social media. By improving the customer journey, you not only generate immediate income but also foster long-term loyalty, helping your resort stand out in the highly competitive Alps tourism market.
Initial Investment and Payoff Timeline
The upfront investment of approximately €52,775 includes the cost of airbag equipment, employee wages, operational expenses, and marketing. Though the initial outlay may seem high, most resorts see a break-even point by year 3, with continued profitability thereafter. The attraction’s 10-year lifespan makes it a long-term investment with sustainable revenue generation.
Here’s how the costs break down:
- Employee wages: 47.6%
- Airbag equipment: 41.3%
- Operational costs: 5%
- Marketing: 3.2%
With proper management and marketing, the Tubby Jump can become a year-round revenue driver that enhances your resort’s appeal to thrill-seeking visitors.
Why Choose Airbag Attractions?
In addition to the financial benefits, airbag attractions provide other unique advantages that set them apart from more traditional activities:
- Safety and Fun for All Ages: With adjustable heights and varying difficulty levels, airbag attractions can be enjoyed by children and adults alike.
- Crowd Magnets: Whether at large-scale events like the MadNes Festival or year-round in adventure parks, airbag attractions always attract crowds. The thrill of free-falling or jumping into a massive airbag is an experience many can’t resist.
- Custom Branding Opportunities: Adding your park’s branding to the airbag itself offers increased visibility, and the social media buzz created by users posting their jumps online provides free marketing.
- Low Maintenance and High Durability: BigAirBag® products are designed to be durable and easy to maintain. Their built-in blower systems are quiet, and their impact-absorbing chambers ensure safety with every jump.
- Boost Revenue and Extend Visits: Airbag attractions keep visitors engaged longer, increasing overall time spent at your park and driving up food, drink, and merchandise sales.
- Highly Customizable: Airbag setups can be tailored to your park’s specific needs, whether it’s adding trampolines or climbing walls, ensuring it fits seamlessly into your space.
- Low Safety Risk with High Adrenaline: Airbag attractions offer the perfect combination of a thrilling, high-adrenaline experience with minimal safety risks, making them a top choice for all visitors.
Maximizing Your Park’s Potential with Airbag Attractions
At the end of the day, airbag attractions provide the versatility and excitement that today’s visitors crave. Not only do they offer a unique adrenaline rush, but they also provide multiple revenue streams, ensuring a fast return on investment. With a lifespan of 10 years, these attractions provide long-term value to your park or resort.
